Free shipping in the US over $75 & 30-day returns on any product. For more information on shipping & returns visit this page.
CURLS THAT ARE POPPIN’IN HALF THE TIME
How do I know this will work for me?
Naturalicious has worked for thousands of women who felt like they had already tried everything — and nothing would ever work.
Sometimes there’s invisible product build-up on your hair you don’t realize is there. Sometimes it takes time after years of relaxing to finally get your natural hair the way you want. All we know is that many women have thanked us for helping them finally love their hair. And we hope we can do the same for you.
My hair is very damaged — to the point of flaking. Is it safe to use this product?
Yes. Naturalicious was born to help damaged natural hair come back to life. If your hair is deeply damaged, our products are well-suited to help rejuvenate your hair.
I decided to go natural once the pandemic began and have been trying different products for natural hair and so far, this has worked best with my tight curls.
It takes a bit getting used to the clay and it is hard to get out of the bottle. I think I will order the tub next time! Thanks the products worked well
I introduced Aunt Bettye to Naturalicious with the travel size kit and she loved what it did for her hair. So I gifted her the Hello Gorgeous Kit for coily hair. She's super excited
Yasss, this is truly a spa treatment experience! I followed the on boarding video to optimize my results, and I am thrilled with the look, feel, and smell of my scalp and hair. Bravo, Naturalicious - you’ve got my hair care needs for life! It looks like I just stepped out of the beauty shop.
I loved this products so much I had to order more nothing else is going in my hair.
I like the product
Loving it so far. Can not wait until the Repair Your Hair Challenge!!!
My niece loves your product and she told me about it. I admired her hair and she gave me some to use. I love the way my hair feels soft.
I have tried just about it all! I have never had such a product work so well so fast, my hair is as strong and healthy as it has ever been!
Thank you so much
I did my entire wash day in about 25 mins when it usually takes me an entire day. I couldn’t be more pleased!!! I love this system. My hair is so soft and manageable and I love it.
I thought it was awesome that you’re trying to reduce the number of products we need use to only 3! I have no complaints on the product and the styling cream is def reducing my frizz so yay!
It is honestly the first line of products that I have used AND I use ALL of the products. Usually I only like the shampoo or the conditioner or the curling custard BUT oh but, I use ALL of Naturalicious.
I’ve been a product junkie for years, but it stops here. I love this product line and the way it makes my hair feel.
I love it!! The shampoo leaves my hair soft, along with the moisturizer cream….let’s not forget the frizz fighter keeps my hair with shine and no frizz. Going forward these will be the only products for my curly hair.
These products are top notch! Since I’ve started using Step 1 my hair has grown tremendously and is much stronger. Please give this a try!
I really like the way my hair feels and looks with the moisture infusion styling creme (although I dislike the smell of it) and the divine shine moisture lock. It Looks healthy! The Moroccan Rhassoul 5-in-1 Clay Treatment is what I'm confused about?? The clay is very hard, so it's difficult to get it out of the bottle unless I remove the cap and squeeze the bottle. How often can I use this product and can I warm the clay under hot water? I must admit that my hair feels softer in the center where the texture of my hair is more coarse and has a tighter coil.
I would like to review this product again in a month. By then, I can determine if I will be reordering especially with the new hair growth. Otherwise, so far, very good.
This is the FiRst time that I am using the full line of ONE brand. I like so and so's conditioner. However I like blah, blah, Blah's shampoo. ALL of Naturalicious' products work for me.
I don't believe I did as good a job as possible my first washing. My hair at the crown was unrually at best ... so using the more of step 2 and 3 helped. So I didn't wash it again for ruffly 14 days or so. Talk about surprise at the amount of hair that didn't end up in the drain So yes I'm signing up to learn how to get the best results❣
I love your produce
Before I started using 1, 2, and 3 my hair was very dry
Living in Alaska the weather is very hard on the hair
usually after I wash my hair it drys out and frizzes. So I’ve never been able to wear it naturally, this day 3 I’m so excited to continue using Naturalicious ❤️
I started using Naturalicious late last year and I have fallen in love with the system. Not only is my hair much more moisturized, but I have also experienced significant growth. I am a fan (and customer) for life!
I have been wearing my hair natural since 2013, but I had it short for a long time, mainly because I didn't know how to take care of it. It has been a year now since I stopped cutting and I'm learning how to care for it. I was lucky enough to see Gwen's video on FB just as I made the decision to stop cutting my hair. I don't think I have ever seen my hair this easy to manage. I'm grateful to have found products that actually work and to be part of the naturalicious community. Thank you!
I saw this products on Facebook and decided to give it a try. I brought the travel size ,because I didn’t want to be disappointed again with another product that claimed to retain moisture and don’t,I have to admit it’s the first time my hair has felt so good since I went natural after 4 years I’m sold now I have to get rid of all those products that I have I’m a try product junkie, because this is it,I’m going to place another order now. GWEN your products are a blessing. THANK You
Great cost for an introduction to Naturalicious products. Once you try them, you will find your favorites for life.
I love the way the 5 in 1 makes my hair feel after washing it. At first when I ordered the product I was a little sceptical, but now I have been made a believer! Thank you Gwen!
This trio of hair care products are some of the best I've used since been natural! The 5 in 1 shampoo got my hair so clean.
This is the only product I use now. I have been a claymate a little over a year now and I won't go back to what I was using before. Thank you Gwen. I love the way my hair feels and look now.
The hair system that includes products 1, 2, and 3 is a powerful hair care regimen. Since using it consistently now for about 3 months, it has proven to be the most effective set of products yet. I use more than enough of the clay shampoo and the cream. The oil is really good to style hair and to relieve itching.
I’ve been using this product since it 1st came out. My hair loves it...
My hair is definitely is retaining moisture now! I look forward to using more products.
LOVE THESE PRODUCTS!!!
I am posting this review after 6 months of consistent use (tight curls and coils); as well as completing the 15 day hair repair challenge. Prior to these products my hair was “hard,” didn’t stay moisturized, and my styles had no longevity. With consistent use, I do not have any of these issues anymore. My hair is now ALWAYS soft and my curls CONSTANTLY pop. My hair is also much more moisturized - though I do need to continue to work on my water intake, that has a direct role in hair care/maintenance. I am curious to see how my hair continues to flourish over the next 6 months, 1 year, etc.
As for the wash day promise advertisement - it’s true, these products will cut down your wash time. It takes me less than an hour to wash, condition, detangle, AND complete a deep condition/hot oil treatment.
I would highly recommend Naturalicious for anyone looking for QUALITY products!!
I fell in love with the product the first time I tried it. After my first wash my hair was easy to detangle it felt full, moisturized and healthy. I couldn't keep my hands out of my hair.
Great easy to use product with excellent results. It's a new concept for me because I have always used shampoo and have never used clay. My coils have never been so defined and shiny. Naturalicious need to get their products over here in the UK!
I love the way my natural curls pop after I’ve used my Naturalicious steps 1, 2 & 3! I’ve always wanted to wear my hair curly right after washing it but it never looked the same when it dried. With Naturalicious step 2 moisturizer and step 3 moisture lock, that problem has been solved! I’m loving wash & go style
Love it, this product makes my hair feel amazing.
When I first tried nutra I absolutely hated it( sorry) it felt like mud, I had only order a couple of samples.
So I went on my journey of hair products again. After watching a few of your tutorials online, they made since. I’ve alway voiced my opinion to a few of my friends that a lot of the hair products cared nothing about our hair but only to make money. I kept getting invites in my email from you to watch online. One night you talked about the same thing I always believed and the fact that we thought sudds made our hair cleaner.
I decided to give it another try and this time I ordered the regular size. I noticed a difference ( after chopping my hair off a few times in the last year) I have to say, I’m more pleased with your product. After using the products I had tiny little curls and I’m looking forward and will send a photo when I get where I want to be. Thank you for being persistent and reaching out to us. I’m a believer . I’ve learned “ Don’t give up” give it a try one more time. Thank you. No more suds Mz.P
I hadn't seen my natural texture for most of my life being that I got my first relaxer when I was 5 years of age. And...let me tell you...I never needed any harsh chemicals in my hair. Naturalicious helped me to realize that I have good God grass!! Lol! My curls are popping and soft I love these products. Gwen you have a customer for life.
As promised you have cut my wash day down dramatically. Even with the extra 30 minutes take to do the hot oil It still is under the several hours I use to spend on my hair.
Since Using Your Product My Hair Is Sunshine Shiny & It's NEVER Been This Soft Before! Washing & Detangling Was A Breeze I Was Very Skeptical Of All The Claims Made By This Product & After My First Wash & Style I'm 100% Hooked & Telling My Sisters About It.
My hair LOVES this stuff! It's made all the difference in the health and appreance of my hair, i.e. more shine, curl, moisture and life. I can now comb through my hair during my weekly wash day, cutting down the time as a result of the easy slip instead of leaving it to my hair dresser every month. I love the feel, quality and smell of the products. The Spanish almond hair growth syrum smells wonderful and works well with my hair too.
I welcomed my son this past week and had considered getting braids so I wouldn't "have to worry about my hair" for a while, but realized that I really just wanted to have my natural, wild hair. This photo is day six and I am 100% positive if I'd used any other product I would not have this volume, radiance, and not a single tangle. I just wanted to say thank you for adding to my pregnancy/ motherhood journey!
Olivia and Baby Nalo
I just used this for the first time on my granddaughter long thick hair. And let me tell you that she didn’t even cry after I used step 1. That clay is super amazing. I had been looking around for so many products for her hair to cut wash and detangle time in half. Well I don’t have to look no further. All I can say is thank you Gwen.
Words can not express how thankful I am for finding products that work on my hair.
It brought my dull breaking hair back to life !
Love Step 2 and 3.
I was able to comb my hair while I had the clay shampoo in it! I was amazed. Then I did the hot oil treatment and styled it as usual. I will be telling my relatives about these products
My low porosity hair doesn’t really like coconut oil.
Short, high density, high porosity, fine strands of frizz transformed into coffee stirrer sized coils. Uber thirsty, I mean twice a day moisturizing, upward growing spirals. I’ve tried sponges and tennis rackety looking items to get definition. Oh, sweet mystery of life I have found you! And all my 54 years I have not seen my hair as anything but difficult. I have not seen my hair”s true texture until now! I am astounded at how soft and non-breakable my hair has become! I look forward to taking care of it now which is something I always dreaded. Thank you thank you thank you!!!
No opinion as of yet use product once so far
It has done wonders for my 4c hair. Makes it very soft and manageable.
Hello Gwen. It has been awhile. But I am glad that I stuck with your products. I can see a lot of growth and thickness now. I stayed with your videos and done everything u said to do. I will be ordering soon. Thank you for saving my hair!
Hair was soft, moisturized, manageable & clean thoroughly
I have to use it more, however I do like the curl I obtained
I was apprehensive but anxious to try the product because I have struggled to have a successful wash 'n go. It seemed as if no products worked for my hair, until now! I followed Gwen's most recent YouTube videos on how to properly use her 3 step system and my results were outstanding! The clay had my curls popping and the styler was not only moisturizing but smelled amazing! And not to mention, it did cut my wash day in half as well. I am beyond shook!!! These products are the best!
As a newly Naturalicious user still in the learning, videos, and question stage I must say that I like the feel of my hair. As I’m getting the same feel all over regardless of different textures of hair where hair texture is not the same. I have placed an preset for at her products after questions via chat (very helpful). Anxiously waiting to try them.
I ABSOLUTELY LOVE THESE PRODUCTS!!! MY HAIR IS SOOOO MANAGEABLE!!!
I used these products recently and LOVE them. I love the simplicity of the system, the smell of the products and the life and care it brings to my hair. Definitely glad I purchased them and that my friend Tabrina encouraged me to do so. I feel like my hair is getting the correct attention and care it needs via this product. Love the way my hair looks, feels and smells. Thank you for this product.
Naturalious has given my hair life..
Yesss! My hair was so super soft after using the clay! My tangles were so easy to get out!! The shine was perfect! After trying so many different products to get the hydration and shine I truly believe I've found my new staple products!!! Thank you Naturalicious!!!
I love that this product is very moisturizing. In the morning I just need a few spritz of water and I am good to go.
I really love the clay which is a 3 in 1, shampoo, deep conditioner and detangler. I have to order a bigger jar.
However, the moisturizing cream was hard on my hair because of the demethicone. Any of the cones create a build up on the hair so I used a moisturizer without them. Other than that I love step 1 and 3. I have not used the definition gel just yet so don't have a review on that. In the picture I did a ACV wash. I will say thanks Gwen for being able to easily and quickly wash my hair without spending hours. I look forward to washing my hair now. Enjoy the wash n go sets!
The products make my hair really soft and easy to manage. I have only been natural now for over a year and this is the best products I have tried
This is an awesome product. I'm satiand and I would purchase again!
I have 4c hair, I really have a hard time getting my hair to do anything. As for curls, I just gave up and only use the products for cleaning and conditioning my hair and it's feeling and looking better so I will make these products forever, just to make my hair stronger and more manageable. Thank you.
Wash day was cut drastically! I couldn’t believe I had so much time left over during the day. I was unsure about
step 1 but when I rinsed my hair, it was soooo clean, detangled, and the definition of the curls, omg! Were amazing! Step 2 my hair was so soft and step 3 sealed it off. This picture is the result of a twist out that lasted 5
Days! Amazing product. I can’t wait to do just a wash n go!
I’ve already order more products to have my stock
This was my very first purchase from Naturalicious and it most certainly hasn't been my last. I have purchased two more times since then and looking forward to future purchases.
Very happy with this Product
First time purchasing anything for natural hair to actually wear it natural, all I can say is this product is not a lie!! When washing my hair I felt the softness come back, very little shedding after wearing micro braids for 10 months! After using step 1 and I applied step 2, I let my hair air dry and it was so moisturized and soft! The moisture stayed until I washed again a week later! Can’t say enough about this product but I have referred quite a few people to purchase it. I went on and bought many other products just to have the full line.
The shampoo never use anything like this. It cleans my hair well and it doesn't even lather up. Product is very thick and smell amazing.
I enjoyed the product..my wash day was quick n easy...thanks Naturalicious for creating such wonderful products.
I have course hair and it really made a difference in my 4c hair and my daughter 3a hair! You can see and feel a great difference and I love it!
It's the best thing since Sliced Bread!!!! I love the way my hair feels.