The 5-in-1 clay treatment cleanses my daughter's her and leaves it soft and manageable.
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)












Overall rating: 4.8 / 5 from 342 reviews.
The 5-in-1 clay treatment cleanses my daughter's her and leaves it soft and manageable.
Shelia B. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
I've been using naturalicious products for about 5 years (I think) and I LOVE IT I LOVE IT. The only time I use any other product is when I go to the hairdresser. I love the fact that with the clay, the Moroccan clay plus the Moisturizer Cream, that 30 minutes did you hear me? 30 minutes is all it takes! OH MY GOODNESS! I love it and my Coils are loving what the 3-steps do!! YES!!! So thank you Gwen, thank you for creating something that I love!! Y'all have a blessed day 👄 s/n Thank you for enlightening me about the Apple Cider Vingar rinse. My hair just loves the fresh feeling it gets!! YOU ROCK, I ROCK, WE ROCK!!!!!
Regina F. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
I haven’t had so much shine and softness in such a long time. I could not get my twist out defined for nothing! After using this productI have such softness and my twist out looks great!!! I’m so glad I purchased this product!!!
Tarsha S. 5/5 Verified
I can't say enough about this product. This is my holy grail and I will never get it up. I love it so much that I purchase the Step 1 Gallon during the 12 days of Christmas. I can have a tangled dry rats nest on my head from a bun worn too many days after going pass my weekly wash day and I use Step 1 and my hair looks like the photo without any additional product. If you have Type 4 hair, this will do wonders for your hair and with continued use it works even better. I'm not one to write a review without much experience behind it and I have been using this product for over 2 years now and can't believe how much it has aided my hair journey and now I no longer dread wash days or a tangled mess.
Twila G. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
Love the product and how it works in my hair, and how my curls or popping.
Evelyn S. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
The clay cleanser does everything it says it will. Leaves my curls poppin’!
Terrye W. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
Love my gallon size of Step 1. Always look forward to 12 Days of Christmas
Linda Y. 5/5 Verified
This stuff detangles my hair so well!!! Getting it ready for another protective style💜💜💜
Catherine H. 5/5 Verified
I love the way my hair feels after using number 1.
Arelthia P. 5/5 Verified
The clay shampoo is amazing!! It cleans thoroughly and leaves my hair in great condition.
Terrye W. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
I watched several videos of Naturalicious CEO, Gwen Jimmere actually demonstrating with rationale of what the products do, what they’re made of, and how they act on our hair. I never thought using clay on my hair would be so effective!!! The clinch for me was the time saving results on a wash and go. She demonstrated the technique in application of the products for maximum results. Later on, I attended on video the Style Academy and then Cohort 5 Repair Your Hair Challenge. More information regarding how to care for our hair as we washed and conditioned together on video. Keeping each other uplifted and moving forward as we saw results on each others’ hair, was a great experience. The coaches and leadership were very supportive and phenomenal. It helped me personally to see how I could get more definition every time, rather than trying different products and not really knowing how the hair will turn out each time. Through diligent and consistent hair care applications with their products, I can say I have seen a great improvement in growth, volume, and definition. My husband and family notice the difference as well. It has been very difficult to manage my grey own hair with and its texture and different wiry shape which counters the original color’s curl, but the products and the techniques have helped 100%. The hair is softer and bouncier too! The Naturalicious Nation is a bunch of real caring and supportive ladies whose experiences show you are not alone in your hair care journey. It’s progress and not perfection.
Denise H. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
So grateful for the softness of my hair and locs, their freshness and ease of twisting.
Ifetayo W. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
I trusted the system and it works! I used to be a product junkie but not anymore. I like that I have found a system that works and has saved me in time and money!
Jojo H. 5/5
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
I can feel my hair transforming with each use! Have given up all other products and getting better results.
Bonnie S. 5/5 Verified
In this photo, this was my first time using the products and my hair felt so much better after doing the 5 in 1 treatment.
Genice G. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
I Love it so much I couldn't wait till Saturday for my wash day😁
Genice G. 5/5 Verified
My curls stay popping with my Naturalicious products!!!
Loredda C. 5/5 Verified
I have never had anything that makes my hair so soft and manageable. I'm absolutely in love with Step 1.
Annitra J. 5/5 Verified
Wonderful products!!! I Love them!!! And they smell delicious!
La Tisha S. 5/5 Verified
I absolutely love this product line. It has done wonders for my hair. I had to cut it all off and start over. This is all I have used. It not long enough to braid or style, but I am LOVING my growth process.
Terry M. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
It has been a game changer, cut my wash day in half.
Renessa M. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
Love what step 1 does for my curls
Lisa H. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
I literally cannot get enough!!! Naturalicious has become my only product I use to maintain my crown. Not all of my are believers (yet 😉)
Michelle S. 5/5 Verified
My extremely tough 4c hair always comes out soft with beautiful coil pattern every time I use this product! Like the result so far!
Nneoma U. 4/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
This Step 1 that has the magic of 5 wonderful things going on at one time is a life saver!!
Shelia B. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
Since using Naturalicious I’ve noticed my hair texture getting curlier and wash day doesn’t haunt me. This wash n go came out nicely. I love all of my products!
Kwaja F. 5/5 Verified
Thus product is so awesome, I’ve referred my natural hair wearing friends. It does what it do (LOL) and we all love it! Thank you Gwen.....
Linda F. 5/5 Verified
I am just getting back into a consistent natural hair care regimen, and your clay is a regular part of my regimen. I have just started using it on a consistent basis and I really do enjoy it. I will give you another progress report soon. Keep doing all of the good that you are doing!
Belinda R. 4/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
Don't be surprised by the lack of lather, but the Naturalicious 5-in-1 Clay Treatment for tight curls and coils is awesome; not only did it remove all my buildup it cut down on the time I usually spend on wash day! I also really enjoyed my treat from the Chief Candy Curator! 😍
Veronica C. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
Love love love these products! It literally took me 1 hour to wash my hair with step 1,2,3 and get dressed to go out for my birthday! I used my naturalicious towel to dry my hair while I finished my shower and got dressed. I couldn't believe how fast I got ready. Amazing!! Thank you Gwen for your products!
Bertile B. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
Reclaiming my wash day time this product is Gold! Thank You!
Joann H. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
Love how my coils come out defined and how soft my hair feels with this product! Highly recommend it!
Nneoma U. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
My hair loves wash day. My curls pop for days.
Waverly P. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
Step#1 is the GOATfor me!!! It washes, conditions, deep conditions, detangles, and is a leave-in conditioner!! Boom!! How many products have I purchased to do those things? 5 actually. Lol. Step#1 has cut down on my wash day significantly. I can use this one product for so many things for me. I would definitely recommend Naturalicious to all of my natural community!!
Shumeka Y. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
Love love love it!!
Tonya P. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
Gwen, I just love love love the clay. I really look forward to wash day every 7 days. My hair feels so clean, hydrated and healthy. Curls are so defined. You did a great job introducing this product my sister! I'm your Gemini twin, June 3rd.
Stephanie H. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
Love how the clay detangles my hair so easily! Makes wash day so much quicker! Great for deep conditioning as well.
Rhonda M. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
Had quarantine hair and just didn’t know what to do with it- my perm had grown out and hair was unmanageable. I decided it was a good time to explore going natural, so I had my husband cut off all the permed hair. Naturalicious has made it easy to care for my hair. It feels and looks great ‘Going natural’ was something I’ve been wanting to explore, but never had the courage. It’s been two months now...let’s see where this journey takes me.... so far, zero regrets.!
Evelyn C. 5/5
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
I love this product! It does EXACTLY what it says and is the first product I've used that works! Thank you! I already subscribed to receive more products!
Shirley E. 5/5 Verified
Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment (For Tight Curls)
Loved the product, ease of application, softness without feeling stripped and dry and was able to LOC twist; with the end result this beautiful twist out. ALL in less than 1 hour ...to that I say YAAZZZ!
Joann H. 5/5 Verified
PRESALE Gallon Step 1 - Moroccan Rhassoul 5-in-1 Clay Treatment
Our products are easy to apply and long-lasting. You can follow the instructions on the packaging or watch our online tutorials for tips and tricks. Our products are also cruelty-free, vegan, and eco-friendly, so you can enjoy them without any guilt
You can contact our customer service by phone, email, or chat. We are available 24/7 and we are happy to assist you with any questions, concerns, or feedback. Our return policy is simple and hassle-free. You can return any product within 30 days of purchase, no questions asked, and get a full refund or exchange
Our mission is to create high-quality and natural beauty products that make you feel good and look good. Our vision is to become a leading and trusted beauty brand that empowers and inspires people to embrace their beauty and glow
Yes, all our products are made with organic and natural ingredients. We are committed to using only the highest quality, ethically sourced organic materials in our formulations.
We prioritize sustainability in all aspects of our business. Our packaging is made from recycled materials and is fully recyclable or biodegradable.
Yes, like all beauty products, ours have a shelf life. You'll find the expiration date or a 'best used by' symbol on the packaging. For optimal results, we recommend using them within 12 months of opening.