Tyra, ANTM, and the Lie We Were Sold About Beauty

Did you catch the new Tyra Banks documentary on Netflix?

If you’re like me, watching those old America’s Next Top Model clips was a major reality check. We watched young women get told their foreheads were too big, their skin wasn’t "commercial" enough, and—most painfully—that their natural hair had to be "tamed" or hidden to be considered high-fashion.

For years, we sat on our couches and unknowingly absorbed a dangerous idea: That "The Standard" was something we had to chase, but could never actually reach.

But here in the Nation, we’re calling a timeout. Because the truth is, the "Standard of Beauty" isn't a board of directors or a panel of judges.

The Standard is YOU.

Breaking Up with the "Judging Panel"

The ANTM era taught us that beauty was a competition. It taught us to look in the mirror and find the "flaw" before someone else did.

But have you noticed? When you’re constantly trying to meet someone else’s standard, you’re always exhausted. You’re always one "miracle product" or one "makeover" away from being enough.

At Naturalicious, we didn't build this brand to "fix" you. We built it to fuel you. We don't want to change your curls; we want to give you the time and the confidence to wear them exactly as they grow out of your head.

The "Soft Life" is the New Standard

The documentary shows how much trauma went into "looking the part." But the Soft Life Standard is the opposite of trauma. It’s the realization that:

• You don't need to spend 8 hours fighting your texture to be "polished."
• You don't need a trash bag full of products to be "worthy."
• Your beauty isn't a project that needs finishing; it’s a presence that needs celebrating.

You are the Main Character

We’re done waiting for a "Go-See" or a "Call Out" to feel beautiful. Every time you use your 3-step system and reclaim your Saturday, you’re making a statement. You’re saying that your time is valuable, your peace is a priority, and your natural self is the highest standard there is.

So, let Tyra and the models have the drama. We’ll take the freedom.

In this Nation, there are no eliminations. There’s only sisterhood, curls that pop, and the unwavering knowledge that you’ve always been the "Top Model."