THE REAL REASON OUR CHALLENGE IS SO "EXPENSIVE"
It’s your girl, Gwen.
“Why does the Repair Your Hair Challenge cost $299? I’ve done several online challenges and they’re usually pretty cheap or even free.”
A sister in the Naturalicious Nation Facebook Group recently asked that question.
Honestly, I’m glad she had the courage to ask, because I know a lot of other ladies are wondering the same thing.
Today, I’m going to explain the REAL reason we charge what we do for the challenge – and why it’s a lot less expensive than it seems.
But before we dive into the specifics, let me say that this is a legit good question. I know the $299 price tag can be a barrier for a lot of ladies who would love to take the challenge.
Okay, let’s break it down.
The most obvious reason is that the cost of the Repair Your Hair Challenge includes all the actual product your need for the entire challenge – and covers shipping:
- 16 oz. Moroccan Rhassoul 5-in-1 Clay Treatment (Step 1) – $36 value
- 8 oz. Moisture Infusion Styling Creme (Step 2 ) – $33 value
- 4 oz. Divine Shine Moisture Lock & Frizz Fighter (Step 3) – $18 value
- 8 oz. Heavenly Hydration Grapeseed Hair Mist – $33 value
- 8 oz. Dramatic Definition Gel – $33 value
That’s $153 worth of product right there – and that doesn’t count shipping!
That’s something those $7 online challenges can’t give you.
And we’re just getting started.
The challenge includes pre-recorded video trainings and resources, plus the support of previous challengers and the entire community in a whole separate Facebook group. Claymates LOVE the community aspect. While you’re going through this process, you form deep bonds of sisterhood with other participants…
The most important part of the Repair Your Hair Challenge is the 15 days of live, in-person instruction with me and certified challenge mentors. That’s where you’re learning techniques and routines that literally transform your hair… your negative habits… and even your self-confidence.
Most days we’re dedicating 2 or 3 hours to be on camera with Challenge takers.
It would cost AT LEAST $1,500 to $3,000 for any of us to spend that much time teaching one-on-one for 2 weeks...
But when you do the math, you’re spending less than $20/day ($299 divided by 15 days).
And if you subtract the $153 of product that you get, it’s closer to $10 a day.
Everyone who has completed the challenge and done all the things they were supposed to will tell you it was worth more than they paid (Miss Carolyn says “FAR MORE”)...
Most wish they had done it sooner…
And even after paying $299, most would do it again.
Over the years, most women have spent way more than $299 on products that don't work and may actually be making their hair LESS healthy and harder to manage.
And many have spent countless hours watching YouTube videos that only end up frustrating them and confusing them. It’s enough to drive you crazy.
All that wasted time, frustrations and failed hair fixes… that’s what’s really expensive.
The Repair Your Hair Challenge allows you to fast track 10+ years of wasted money and time and totally transform your hair and your life in just 15 days.
If you ask me, this challenge is one of the best investments you can make.
I hope that now you agree with me.
And I know... $299 is still a nice chunk of change to dish out. So we also offer Afterpay, which lets you break up your payments into 4 biweekly installments. If you don’t want to drop 3 bills on the challenge all at once, I encourage you to take advantage of Afterpay.
By the way, there’s no interest and no credit check involved with that. It’s simply a payment plan. Kind of like layaway...except with us, you don’t have to wait to pay it off before you get your stuff.
I am committed to getting as many queens as possible to take this life-changing experience.
So we’ve decided to offer Repair Your Hair Challenges more often. Because I realize that timing is another reason a lot of ladies miss out on the chance to participate.
That's why we're planning to have at least 6 challenges this year – and the next one kicks off in May. You can join right now
Space is limited, so I encourage you to sign up right away. We want to be able to give everyone the attention they deserve and answer every question.
Until then, keep shining sis!